News

Press Releases

mParticle Adds Eric Kelleher, Chief Customer Officer of Okta, to Board of Directors

Kelleher is Appointed to the Board as Company Experiences Record Growth as Industry Tailwinds Accelerate.

March 23, 2021

Press Releases

mParticle achieves AWS Travel and Hospitality Competency status

mParticle is proud to have achieved the AWS Travel and Hospitality Competency, which recognizes that mParticle has demonstrated deep experience helping customers simplify customer data collection, improve data quality, enforce data governance, and deliver better guest-facing customer experiences.

Abril McCloud – December 03, 2020

Press Releases

mParticle launches open-source data validation tools

Toolset includes new APIs and Smartype, a new product to help engineers ensure proper event collection at run time, now in beta.

Abril McCloud – May 13, 2020

Press Releases

Extraordinary times: COVID-19

Being "enterprise-ready" has been central to our commitment to each of our customers since mParticle's inception; this means being prepared in extraordinary times and reducing the number of unknown unknowns through the implementation of key policies, such as disaster recovery and business continuity plans.

Michael Katz – March 09, 2020

Press Releases

mParticle raises $45 million Series D and announces LiveRamp partnership for new audience reach extension capabilities

mParticle announces new funding and the launch of new capabilities, featuring a LiveRamp to help brands deliver privacy-friendly personalization at an unprecedented scale.

Abril McCloud – March 02, 2020

Press Releases

mParticle launches new features to help brands create ‘data flywheel’

New features for seamless data quality management, and transformation to serve as a foundation for improved customer experience and better insights.

January 29, 2020

Press Releases

mParticle Ranked Number 75 Fastest Growing Company in North America on Deloitte’s 2019 Technology Fast 500™

Attributes 1,752% Revenue Growth to strong enterprise B2C brands in Retail, Media & Entertainment, and QSR.

Sara Strope – November 07, 2019

Media Coverage

Building customer trust through privacy

In this episode of Customer Equity Accelerator, mParticle's Data Protection Officer (DPO), Aurelie Pols, speaks with Allison Hartsoe about consumer privacy and brands can establish trust through data governance and transparency.

July 18, 2019

Media Coverage

Melissa Benua — A woman who is a problem solver

mParticle's Senior Engineering Manager, Melissa Benua, appeared on Woman Who Change Tech to discuss how she's integrated motherhood into her life, working with male-dominated teams and her creative problem solving ability that enables her to balance these difficult situations.

June 20, 2019

Media Coverage

What’s on the mind of some of NYC’s top marketers

mParticle's Senior Director of Growth Marketing, Jesse Weiss, recently shared some marketing insights on a Primary Venture Partners panel.

July 29, 2019

Media Coverage

mParticle’s new API could help marketers with “anonymous user” data

Jennifer Cannon of MarketingLand writes about mParticle's User Aliasing API and how the merging of customer profiles can help marketers get closer to a 360-degree view of their customers.

July 19, 2019

Press Releases

mParticle releases next-generation customer data unification and orchestration capabilities

Latest launch introduces new APIs and platform features to improve data accuracy and control.

Richard Posluszny – July 17, 2019