Why Zero-Waste is ushering in the era of the CDP 2.0Read blog series

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mParticle Product

Appsflyer partnership

mParticle Product

Announcing our Integration with Adikteev

mParticle Product

Improve Snapchat campaign measurement

mParticle Product

Iterable partnership

Growth

How data management can lower costs for app owners

3 ways to leverage audience A/B testing

Growth

3 ways to leverage audience A/B testing

Learn how consent management and activation, data request fulfillment, and access tracking with mParticle can help you

mParticle Product

Get ready for GDPR with our new suite of capabilities

mParticle Product

Adjust partnership

Engineering

Location services best practices

mParticle Product

Partner Spotlight: POSSIBLE Mobile

mParticle Product

Urban Airship partnership

mParticle Product

Leanplum partnership

mParticle Product

Apptentive partnership

Cross-device and platform identity management is made easy with IDSync

mParticle Product

Sophisticated identity management made easy with IDSync

mParticle Product

Tapad partnership

Learn how the Growth Team at Via uses Radar geofences and mParticle to improve the user experience and wait time by homing in on user location

Growth

How Via uses Radar Geofences to reduce rider wait time

Growth

How the CMO of the world’s largest retailer approaches customer data

Learn how OpenGDPR can help you honor data subject rights

Company

Build a connected and compliant stack with OpenGDPR

Learn about the different kinds of identity tech

Growth

Identity tech 101

7 lessons marketers can learn from Game of Thrones

Growth

7 lessons marketers can learn from Game of Thrones

Growth

The role of mobile app data in driving revenue

Learn about three of the biggest ecommerce trends bound to come up at this year’s ShopTalk conference: personalization, mobile-first, and voice-activation.

Growth

3 eCommerce marketing trends sure to rule ShopTalk 2018

mParticle Product

Button partnership

What GDPR means for data-driven marketing

Growth

What GDPR means for data-driven marketing

marketing attribution

Growth

5 marketing attribution tips for eCommerce

Make audience data actionable with AudienceSync A/B testing with mParticle

mParticle Product

Make audience data actionable with AudienceSync A/B testing

mobile-financial-services

Growth

Power your mobile financial services strategy

mParticle Product

Announcing our integration with Google Cloud Storage

Customer Data Platform ROI: Strategic Value

Growth

CDP ROI: Strategic value

Why identity matching is broken, and how to resolve it

Growth

Why identity matching is broken, and how to resolve it

At mParticle, the security of our platform and our customers’ data is of paramount importance.

Company

Security manifesto from mParticle’s CISO

14 eCommerce audiences marketers need to succeed

Growth

14 eCommerce audiences marketers need to succeed