Company
Welcome to the new mParticle
One platform, one goal: Turn customer data into customer joy
Deep-dive into the new mParticle: A unified platform and updated UI
At mParticle, we are committed to turning customer data into customer joy. We are thrilled to unveil our new look and feel that amplifies this mission.
Videos
mParticle’s real-time data insights and segmentation fuel Joe & The Juice loyalty program growth
The global QSR brand's loyalty campaigns, powered by mParticle, led to a remarkable 75.5% year-over-year revenue surge.
Build customer trust with the mParticle Didomi integration
Turn customer journey insights into action with Indicative Segment Activation
mParticle releases enhanced support for Unified ID 2.0 (UID2)
Uplevel your outbound phone and SMS campaigns with the mParticle Regal integration
Power personalized omni-channel promotions in Voucherify with customer insights in mParticle
It’s time to rethink CDP pricing
Get more value out of your loyalty data with the mParticle Paytronix integration
Increase user engagement by 2.5x with the mParticle Livelike integration
Deliver personalized loyalty experiences with the mParticle PAR Punchh integration
Four ways to drive retention with mParticle Lifetime Profiles for Audiences
Supercharge your SMS campaigns with the mParticle Attentive integration
Meet mParticle IDSync: The flexible identity framework you didn’t know you needed
Event Connection Health delivers enhanced visibility, control, and adaptability for developers
mParticle’s security posture protects client data from ever-evolving threats
mParticle acquires Vidora, AI personalization platform for customer data
An inside look in mParticle Journeys roadmap themes and initiatives
Accelerate your GA4 migration with the mParticle GA4 integration
Get instant insights into your first-party data set with mParticle Audience Estimator
Turn data privacy into a competitive advantage with mParticle
Transform your customer journey management with mParticle Journey Builder
Increase Return on Ad Spend with the mParticle Google Enhanced Conversions integration
Introducing Journeys: A new workflow to continuously optimize each step of the customer journey
Data Subject Erasure Requests, made easy
mParticle acquires Indicative to address data entropy
mParticle's Changelog is here!
Streamline GDPR and CCPA / CPRA Erasure Requests with mParticle DSR Forwarding
Power first-party advertising with mParticle's Yahoo! integration
Aligning with Apple’s AppTracking Transparency Requirements
Part 2: Integrate your Shopify eCommerce Store with mParticle
Part 1: Integrate Server-side Events from your Shopify eCommerce Store with mParticle
Simplify eCommerce Data Management with mParticle’s Shopify Integration
Introducing the new Certified Solutions Partner Program (beta)
Let’s talk about how mParticle can get your business ready to scale. Fast.
Try it yourself. See the difference one platform can make.