Clear costs: How we used data aggregation to understand our Cost of Goods Sold
Understanding our cost allocation on the level of individual customers and services is an important metric for us to track. However, the major cloud providers do not readily provide this information, so to obtain it, our data engineering had to get creative. This case study describes how we built a custom library that combines data housed in disparate sources to acquire the insights we needed.
How to implement an mParticle data plan in an eCommerce app
This sample application allows you to see mParticle data events and attributes displayed in an eCommerce UI as you perform them, and experiment with implementing an mParticle data plan yourself.
How we improved our core web vitals by migrating to Gatsby
By migrating the architecture of this website to Gatsby, we were able to double key core web vitals, increase our accessibility rating by 50%, and boost our SEO scores from 80 to 100
The problem with app updates: Communication breakdown
While apps continue to make improvements from the time they launch, app stores don’t offer them a means to share progress within app updates.