QSR & Delivery
Uplevel your outbound phone and SMS campaigns with the mParticle Regal integration
By powering Regal’s best-in-class phone and SMS capabilities with real-time customer data from mParticle, B2C sales teams can personalize their outreach and convert 3x higher than traditional marketing channels.
Inspire Brands selects mParticle to power real-time targeting and decisioning across its portfolio of brands
Inspire Brands will leverage mParticle to deliver more personalized and intelligent digital experiences for its guests.
How ChowNow improved data quality throughout their MarTech stack
Using mParticle Data Master, ChowNow have been able to establish a centralized data plan and power tools across their MarTech stack with high-quality customer data, resulting in better experimentation and personalization.
How Carl’s Jr.® and Hardee's® deliver old school hospitality with new school tools
After partnering with mParticle, the international restaurant brand CKE had the data foundation to completely modernize the digital experience of their brand, and position themselves for a technological transformation that will continue well into the future.
Recipe Unlimited implements mParticle as customer data infrastructure for restaurant portfolio
Deploying mParticle Customer Data Platform provides a cross-channel foundation for digital transformation strategy.
Unifying online and offline data to create a connected customer experience
Customers are now engaging seamlessly across both digital and in-store channels, and the experiences you deliver need to be equally seamless. Being able to integrate online and offline data in real time is critical not only to supporting data privacy, but also to making your customers feel valued.
The Digital Future of Food & Beverage
Amidst the pandemic, the brick-and-mortar Food & Beverage industry has been forced to adapt and modernize quickly — adopting new technologies and refocusing priorities overnight. Learn how pioneers at industry-leading brands are building their digital experiences, and what they think the future will look like.
Amplify 19: Conference Recap
Your digest on the themes and announcements from Amplitude's annual product conference.
Customer Data Platform use cases: QSR
Meeting the QSR customer's expectation of fast, convenient, and tailored services requires a customer data layer able to collect and activate the right kind of customer data to drive initiatives and improvements. Read about the common CDP use cases QSRs are using to help you find the CDP that will help you meet current and future business needs.
7 ways the top quick-serve restaurant apps engage their users
Quick-serve restaurants lead the pack when it comes to engaging with customers via mobile apps. Read about how seven of the most successful QSR apps do it!