mParticle acquires Indicative to address data entropy
As teams scale, data quality can become a victim to growth and success across the org. I'm extremely excited to share that mParticle has acquired Indicative to help teams solve for data trust with the complexity of scale.
mParticle LiveRamp for Targeting
mParticle LiveRamp for targeting enables customers to leverage LiveRamp’s industry-leading identity graph and exponentially expand their reach. Deliver privacy-friendly, world-class experiences at an unprecedented scale.
Expanded data collection with native Xbox SDK
mParticle expands data collection capabilities with support of Microsoft Xbox SDK, enabling marketers to expand the breadth of their data collection.
mParticle certifies first set of Solution Partners
We’re excited to announce the launch of our mParticle Partner Certification Program, aimed at highlighting mobile-first partners leading the industry in driving omni-channel growth by effectively leveraging the mParticle platform.
mParticle Feeds allow brands to enrich their customer data with insights from their marketing and support platforms automatically.
mParticle announces industry-first GDPR compliance capabilities
New features include end-to-end consent and data access management to meet European Union regulations ahead of May 2018 enforcement deadline.
mParticle Releases New Features to Boost Data Control & Transparency
The new features launching today, Attribute Value Filters and Data Transfer Alerts, were designed to increase even further the levels of control and transparency mParticle users have over their data.
mParticle’s next-generation platform liberates customer data from the cloud
New UX and Product Enhancements Make It Easy for Marketers to Ingest and Action on Data Previously Stuck Inside SaaS…
mParticle Data filters allow brands to control, at a very granular level, what type of data is sent to which service without engineering resources.
mParticle releases support for User Attribute Arrays
User attributes have just become more actionable and accessible thanks to our new User Attribute Arrays. Partners that support arrays will be able to ingest data more easily than ever.
mParticle Joins Adobe Technology Partnership Program
The Only Customer Data Platform On The Adobe Marketing Cloud Exchange, mParticle To Deliver Mobile Data Expertise to Adobe Customers NEW YORK, NY July…
mParticle Selected as Snapchat Partner To Help Brands Easily Onboard Customer Data
mParticle enables marketers to leverage their customer data to increase engagement on Snapchat in real time.
mParticle raises $15 million Series A led by Social Capital
mParticle has completed a $15 million Series A round to continue expanding their customer data platform.
mParticle Launches with $3 Million Seed Round
The round was led by Bowery Capital with participation from Google Ventures, Greylock Partners and several notable angel investors including Nasir Jones (Nas), Malcolm Chace Jr., Bryan Berard, Michael Barrett, Michael Walrath, Michael Lazerow, and Lars Albright, among others.
New office, team members, and more!
Approaching 60 days since we announced our Series A, we wanted to take a quick minute and share some exciting…